Carbon8 News
     
 
 
 
  Jump Off the Content Marketing Bandwagon 
                               Jump Off the Content Marketing Bandwagon
Mark Mitton

 

As marketers, we like being hip. I doubt accountants obsess about the latest and greatest like we do. The beauty of being trendy is that we marketers quickly adapt to new opportunities and adopt changing trends. The danger is that we all go off the same cliff together. read more
 
 
 
 
 
  When should you upgrade your CMS?   When should you upgrade your CMS?
Jeff Robertson

 

The CMS is the engine of your website, and like any hard-working piece of engineering, it requires some maintenance to keep going. Every CMS follows a different schedule for when they come out with updates, some of which are important, some of which can be ignored. So when should you upgrade your CMS? read more
 
 
 
 
 
  Go Out on a Limb: The Case for Taking Risks   Go Out on a Limb: The Case for Taking Risks
Lisa Hillmer-Poole

 

It's scary to take risks with your company's marketing. What if your message inadvertently offends an entire demographic? What if it goes viral in a terrible, terrible way? Everyone knows that the tenure of marketing leadership is directly proportional to sales. But why not go out on a limb? Isn't that where the fruit is? read more
 
 
 
 
 
and more
 
VIDEO STATS: Why Video is Where It's At  |  Katherine Roberts
We say it in every video meeting. YouTube is the second largest search engine after Google. You didn't know that? It's true and it serves as a reminder that video is critical. And there's lots and lots of compelling research to prove it. read more

 

4 New Features in Webmaster Tools and How to Use Them  |  Josh Culver
The search marketing landscape can be difficult to keep up with. Constant changes to just about every platform make it difficult for our team of search experts, let alone marketing professionals to keep up. Today, we're going to highlight a few new features in Google Webmaster Tools that have been updated over the last few months. read more
 
 
new work
 
 
 
EMS Live! 2015
 
EMS Live! 2015
 
 
 
 
the latest
 
 
 
New Faces!

 

Please welcome Carbon8's latest team additions: Jill Bartholomew, Account Manager, and Kelli Kleer, Administrative Assistant.
 
 
 
 
 
Visit the carbon8 website now!