Naming, Branding and Website for Efiling App
URL Integration is an award-winning IT solutions company specializing in the planning and implementation of complex, information exchange projects for courts, lawyers and the legal community. Their new product, an online efiling solution for lawyers in the state of Texas, needed a total brand invention. The app required a name, positioning, messaging and brand visuals to differentiate it from all the other competitors in the very crowded space. Additionally, URL Integration needed a marketing website and branded reskin of the online application itself to launch as a total cohesive offering.
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