Branding and Online Presence for Scuba Specialists
Ocean First was a unique challenge as it included a name update, full messaging and identity rebrand as well as the full visual expression and clarified messaging pulled through into a new website. Ocean First isn’t your typical dive shop, and we had to tackle their business in a manner as unique as they are. Ocean First creates and supports a community of ocean enthusiasts who are passionate about experiencing and preserving our marine environments. A swim school, dive shop and travel company all serve to support this mission. Each of these entities needed to live separately, yet work together under the new branding created by Carbon8.
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